Posts Tagged ‘ad network’

“status update” ad network

Posted in Authentic Entrepreneurship, Deserving Twitter Apps, Personal on February 18th, 2010 by 2above – View Comments

With twitter and facebook, now google buzz become mainstream media, it’s a matter of time for more “status update” ad network. I have written about “how to make money with tweets” through this type of ad network such as revtwt.com, but I have not come across a legit ad network focusing on facebook status update. Facebook has been very aggressive on shutting down any ad networks that serve “sketchy” ads, and I can’t agree more with that. Just take a look at revtwt.com which is the #1 “tweet” ad network you will find many advertisers are really sketchy. For a new ad network to succeed, it has to add value to facebook eco-system using the core of the facebook platform: social graph. There also has to be a quality control system in place to preselect the advertisers, only allowing the formats and contents that are in par with Facebook.

Who can build that out?

Share and Enjoy:
  • Digg
  • del.icio.us
  • Facebook
  • email
  • Reddit
  • Tumblr
  • LinkedIn
  • HackerNews
  • Posterous
Twitter It!

How to monetize your tweets – use top twitter ad networks

Posted in Deserving Twitter Apps, Twitter Monetizing Strategy on August 9th, 2009 by 2above – View Comments

There are quite a few twitter ad networks in existence who claim to let you make money doing what you are already doing: tweeting. Some promise to pay you while you tweet about the links they provide, others simply pay you to tweet about stuff, stuff from advertisers in the ad networks. To avoid the negative “soul selling” public images of “tweeting for money (a.k.a, spam tweets)”, 3rd party twitter ad networks have been getting sophisticated on its ways to give users options to choose what to tweet, when to tweet. Although small, TweetROI.com is very particular about it, founder Brian actively blogged about ethic sides of tweeting for money. The two kinds of twitter ad networks, big or small, old or new, are differentiated mainly by the transparency they give back to twitter-er. Following is the a list of such ad networks that worth looking at. (notice that I left out tweetbucks.com, due to its affiliate commission payout mechanism being completely different from other players listed below)

Leading twitter ad networks: RevTwt and TwittAd
1. RevTwt.com
revtwt.com
Previously known as TwtAd, RevTwt is the biggest twitter ad networks to date. RevTwt lets you tweet about info and links from advertisers in its network. For example, one ads offered to me is “World of Warcraft – Auction House Mastery ($0.050/click): World of Warcraft – Get Mayley Winter’s Warcraft Auction House Mastery 34pg Free Report Here!”.

It’s understandable that these ads are hardly relevant to what I usually tweet. It remains a challenge to date to find the advertisers that will fit people’s tweeting style. If RevTwt as the biggest twitter ad network can not get my favorite airline to be the advertisers so I can tweet about my last trip, I don’t know who else has more suitable advertisers. Then, of course, if I am a WoW fanatic, it would have been match made in heaven, for 5 penny though.

TwittAd.com
twittad
TwittAd is 2nd largest twitter ad network. I like its legitimacy, two options to choose.
Option1: Choose the advertiser, post their tweets, get paid
Option2: Opt-in campaign based on what interests you.

I feel Option 1 has more control for me than option 2. I will definitely give it a try just to have a taste of it.

Smaller ad networks with less options.
Twivert.com, Adcause.com
twivert
adcause

Both ad networks let you tweet for advertisers during a time slot you choose for the day. Ad cause has been around, possibly the earliest player in this space. However, either the payout amount or inherent marketplace efficiency not as good as top guys, they have quite a catch up to do.

Newcomers, reformers
I consider Sponsoredtwts.com from IZEA (still in beta, lot of hypes from TechCrunch), TweetROI, maybe Paymetweets.com new comers and reformers. All of these sites try to build a relevancy into tweets-as-ads, or recommendation tweets based on twitter-er experiences and interest. I often get a “Thank you” note from product owner accounts on twitter when I tweet about their products, for free. For example, when I twitted I saved $400 a year switching from esurance to progressive, their account manager @progressive dropped me a notes saying “Thanks for switching to Progressive! Glad to have you as our customer!”.

Share and Enjoy:
  • Digg
  • del.icio.us
  • Facebook
  • email
  • Reddit
  • Tumblr
  • LinkedIn
  • HackerNews
  • Posterous
Twitter It!

2above.com is Digg proof thanks to caching by WP Super Cache